Website performance in short.
Performance work makes pages load and respond faster on real devices, measured with Core Web Vitals.
- WHO IT IS FOR
- Sites that feel slow, especially on phones.
- WHAT IS INCLUDED
- Images, scripts, caching, hosting and database tuning, with before-and-after measurements.
- BEFORE YOU CHOOSE
- Good Core Web Vitals are an LCP of 2.5 seconds or less, an INP of 200 milliseconds or less and a CLS of 0.1 or less (web.dev). Speed helps visitors; it does not guarantee rankings.
Slow pages cost more than patience.
Speed shapes whether visitors stay, whether they trust the business and how search engines assess the page.
Visitors leave
Every extra second on mobile gives people a reason to go back to search.
Enquiries drop
Slow forms and checkouts lose people at the last step.
Search is affected
Core Web Vitals are part of how Google assesses page experience.
Costs creep up
Heavy pages use more server resources as traffic grows.
Eight places speed is won or lost.
Select an area to see what we check and change.
The three measures that matter most.
Google uses real-user data to measure page experience. We optimise against these, not just a lab score.
How quickly the main content appears. Usually improved through images, server response and render-blocking resources.
How quickly the page responds when someone taps or clicks. Usually improved by reducing heavy JavaScript.
How much content jumps while loading. Fixed by reserving space for images, embeds and fonts.
Measured before. Measured after.
Every fix is tested against the baseline, so you see what changed and why.
-
01
Measure
Field and lab data for key templates on mobile and desktop.
OUTPUTBaseline report -
02
Diagnose
Find what actually causes the slowdown.
OUTPUTPrioritised issue list -
03
Fix
Images, scripts, CSS, caching and server.
OUTPUTOptimised site -
04
Verify
Re-test every template after changes.
OUTPUTBefore / after comparison -
05
Monitor
Track Core Web Vitals over time.
OUTPUTOngoing checks
Questions,
answered.
Core Web Vitals, hosting, WordPress speed and keeping a site fast.